Ten years ago today I was sitting in computer class in my hometown in NJ when we heard the news of the first plane hitting the World Trade Center. I was sitting next to a classmate who’s brother worked in the second tower, but luckily was late to work that day. It feels like just yesterday.
Today, I feel grateful to have gotten be a part of the attached tribute on behalf of State Farm with my agency, DDB. You can see more footage on State Farm’s YouTube page including the Behind the Scenes, which I think may even be better than the actual spot.